Film Distribution

For our film, our group decided to research how we would distribute it, if it were to become a full-length feature film. We looked up the ways production companies distribute their films in recent times and long ago. We found on that there is a method that most companies tend to follow today. A "standard release" is a business model that allows the film to take advantage of different markets, such as theater and home release, at different times. One film similar to ours called "Taken" used this method. The production companies such as "M6" and "Europa Corp" ensured that the film would be successful with this distribution platform. During this process, the film is first released in theaters and then 16 weeks following, is released for home platforms such as DVD. We decided that this would be the method we would follow as most modern successful films use the standard release model. However there are other methods we considered such as an internet release. According to "http://digiday.com/", this is a platform that more production companies have taken up in recent times. It involves the film be released directly to the internet for  the costumer to purchase or rent. We decided against this due to most successful films using the standard release method and the fact that an internet release could result in more illegal downloads.